March 2004

Bayer Employees' FCU Launches DD Newsletter

MONROE COUNTY, OH - Last month Bayer Employees' FCU launched "Dog Tales" a newsletter for all their kids' club members.

Robert Burrow CEO of the credit union commented, " It was a great success. We mailed it to all our kids' club members and distributed them at all branches. We didn't have to do much to produce it, Dollar Dog insisted on complete editorial control. In fact, he cut my column and put in a maze at the last minute."

Quarterly Marketing Suggestions

• There's a an Easter coloring page on the website. Have a coloring contest!
• An Easter Egg Hunt is always fun, especially if Dollar Dog is there, and it's a great way to get kids and parents to your CU!
• Since Spring is almost here, a lot of kids' Summer sports programs are having sign ups. Sponsoring a little league team or soccer team, is a great way to create community awareness. Take Dollar Dog to some games to hand information about your club!

Tell Us What You're Doing!

If you have any Dollar Dog stories to tell, send them to marc@netmp.com or call us at 1-888-641-1215. Who knows? You might be our next cover story!

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